Approche historique de la publicité en Chine et ailleurs
New Foundations in Digital Chinese Studies Organizer: Christian Henriot, Aix-Marseille University, IrAsia, ENP-China (ERC) Co-organizers: Hilde De Weerdt (Leiden University) Dagmar Schäfer (Max Planck Institute, Berlin) Call for applicants The European Summer School in...
This is the last instalment in our series devoted to Carl Crow’s Newspaper Directory of China. The purpose of this essay is twofold: Substantially, to reveal patterns in the naming of periodicals and to...
This is the continuation of the multiple correspondence analysis conducted in the previous essay. In this new instalment, we concentrate on the four main continuous variables in our dataset of periodicals (number of pages,...
This is the continuation of our Newspaper Directory of China series. In this new instalment, we rely on Multiple Correspondence Analysis (MCA) to summarize and go beyond the previous analyses based on single attributes or pairs...
This is the continuation of our series devoted to Carl Crow’s Newspaper Directory of China. In the last episode we examined the circulation of periodicals. This new instalment focuses on their publishers and addresses...
This is the third installment in our series aimed at a material history of the Chinese press based on Crows’ Newspaper Directory of China (1931-35). In the previous essay, we analyzed how the size...
This is the second installment in our series aimed at a material history of the Chinese press based on Crows’ Newspaper Directory of China (1931-35). In the previous post, we analyzed the number of...
This is a continuation of my series devoted to Crow’s Newspaper Directory of China. The next three episodes analyze the length, the format and the layout of periodicals. Our objective is to understand how...
Last Friday, January 25, I participated in the IrAsia Seminar with my colleagues of the ERC project “Elites, Network and Power in modern China.” My presentation consisted in a demonstration of the “enp-china” R...
An enriched version of this essay is available on the ENP-China Community on Peers (Digital Pamphlet Series No.3). This is the second instalment of our series devoted to Carl Crow’s Newspaper Directory of China....
Ce billet est le résumé d’une présentation donnée le 17 novembre 2020 dans le cadre du séminaire de l’E.H.E.S.S. “La Chine républicaine (1912-1949) : nouvelles approches historiques”, co-animé par Xavier Paulès, Victor Louzon, et...
In 1931, Carl Crow published the first Newspaper Directory of China1. It was the first of a series of four successive editions of what was to become a reference book in professional circles. The...
Last Thursday, October 22, I was invited to participate in the ENP China Webinar Series. My presentation titled “A Foreign Club with Chinese Flavor: The Rotary of Shanghai and the Politics of Language” addressed...
Le 10 avril 2020, j’ai été invitée à présenter mes travaux sur la publicité dans le cadre du séminaire de l’Institut de Recherches Asiatiques (Irasia), Aix-Marseille Université. Ma présentation entreprend de retracer la naissance...
This is the third installment of my series devoted to the the Consolidated National Advertising Co, one of the largest Chinese advertising agencies established in Republican China (f.1930). In the previous article, we introduced...
Research blog devoted to the history of advertising and consumer societies in modern China – and beyond.
